Sometimes a Question is Just a Question, Sometimes it’s More

Sometimes a Question is Just a Question, Sometimes it’s More

In consulting, answering questions accurately, and getting accurate answers to questions is crucial to taking appropriate action. But it can be a lot more complicated than it sounds. Sometimes it’s appropriate to answer the question and only the question and sometimes...
In an RFP: Answer the Questions, Only the Questions

In an RFP: Answer the Questions, Only the Questions

There’s an old joke that goes something like this: A young boy asks his  father where he came from. His father nervously clears his throat and begins a long-winded explanation of the birds and the bees. “Well, son, as you probably know your mother and I love each...

Email Vendor Selection Part 2 – Preparing an RFP

Once you’ve determined your functional and non-functional requirements it’s time to assemble your RFP.  Begin with an overview of your company, what it does, how long it’s been in business, what it specializes in, and what sets it apart from its competitors. Next...

2013 Email Vendor Features & Functions Guide

We’ve just wrapped up the 2013 edition of our annual Email Vendor Features & Functions Guide and will be releasing it soon.  Over the past four years our guide has grown significantly in both participants and detail.  In 2012 we had to break our Guide into...