by Ryan Phelan | Aug 5, 2020 | Deliverability, Rants
Look at your email practices and make sure you are not stepping over ethical boundaries by assuming permission that has not been given. Whenever I think I’ve seen it all after 20+ years as an email professional, a brand does something to surprise me – and often not in...
by John Caldwell | Mar 29, 2019 | Rants
I’m headed to another conference soon, an experience I enjoy because we can share what we’ve learned from our clients, and the chance to speak to a like-minded audience gets our name out there. These experiences go back 20-plus years, to the earliest days...
by John Caldwell | Oct 8, 2018 | Rants
And It’s Necessary and Good It’s a common refrain among veterans at email marketing conferences: “I feel like we’ve been talking about the same things over and over for years.” A colleague has likened email-marketing conferences to Grateful Dead shows: “The same...
by admin | Aug 19, 2013 | Rants
We are pleased to have this guest post from long-time anti-spam warrior, Neil Schwartzman, Executive Director of CAUCE, the Coalition Against Unsolicited Commercial Email. As most will recall, a group calling themselves STOPhaus undertook an infamous Distributed...
by John Caldwell | Oct 22, 2011 | Deliverability, Rants
I can’t believe that it took over a year for the tired old canard of “appending” (a pretty word for “buying”) email addresses to subscriber data to come back around. Why do I say “subscriber” rather that...
by John Caldwell | Feb 22, 2011 | Nuts & Bolts, Rants, Story Time
A couple of months ago I posted a little something about our new site, Email-Geeks.com. In that post I stated; “Not all companies allow users to talk about the products their company uses, regardless if they like or dislike the tools. Because of this we allow...