Sure Hope that Deal was Worth it

Sure Hope that Deal was Worth it

I’m headed to another conference soon, an experience I enjoy because we can share what we’ve learned from our clients, and the chance to speak to a like-minded audience gets our name out there.

These experiences go back 20-plus years, to the earliest days of the internet when email was at the forefront of the digital-marketing revolution.

read more
In Email, It’s Always Groundhog Day…

In Email, It’s Always Groundhog Day…

And It’s Necessary and Good It’s a common refrain among veterans at email marketing conferences: “I feel like we’ve been talking about the same things over and over for years.” A colleague has likened email-marketing conferences to Grateful Dead shows: “The same...

read more
SoCal EEC Meet-up

SoCal EEC Meet-up

Bermain Poker online hendak wujudkan permainan yang normal serta aman, bila dimainkan dalam tempat yang betul serta sesuai persyaratan tempat Poker kartu seperti Website idn poker online Sah. Karena itu, sebelum bermain Poker online kartu, anda mesti pilih situs Poker...

read more
One Way to Get a Competitive Edge

One Way to Get a Competitive Edge

There's an old saying in direct marketing-old as in pre-Internet old-that if you want to know what's working for a competitor, look for what they do repeatedly. Direct mail is so expensive to produce and deliver that any company repeatedly sending bad catalogs or...

read more

It’s the Message that matters…

“Our department is overstaffed and we don’t have enough to do,” said no email marketing manager ever. Or at least no email marketing manager I have ever known has said that. And as an email marketing vendor-and-technology consultant, I have known a lot of email...

read more

Twitter Widget

Please fill all widget settings!